shopping patterns..*#@....$$$$

Being in retail – the old saying is….‘if you could read the retail customer you would be very wealthy indeed’ We have noticed an interesting pattern with our clients - the 2 minute shopper falls in love instantly with an item that they have just got to have now and leaves with their goodies as soon as they have arrived…..the 10 minute client comes in store looking for a particular item and walks out after purchasing something completely different….the 30 minute shopper is just a browser…..walks around and looks at random items…..the 60 minute client has to try on everything, falls in love with everything…BUT can’t make a decision and leaves empty handed…then we have the multi shopper…...who is always popping in and always playing dress up, never purchases on a regular visit BUT one day will purchase something when they are passing by in a 2 minute shopping love fest on their way to have a coffee, lunch, dinner or just to feed their parking meter….